SONY MUSIC "VIVA LA VINYL"
It’s 2018, and the vinyl revival is in full swing. But why are so many people going ‘back to black’? Sony Music believes vinyl has always been the ultimate listening experience. Whether it’s actually being able to hold the record, hearing that warm crackle as you place the needle down, or just taking in the stunning album covers that are artworks in their own right, there’s something wonderfully intimate about vinyl that makes the whole listening experience… more of an actual experience.