We were briefed by the client to show that their staff are the most important part of their airline. To achieve this we went back to show how amazing their aircraft are – but their staff are even more amazing.
To bring this to life and showcase the Virgin Australia flying experience we created a campaign across television, online, print, outdoor and social media.
The 60-second television commercial features many of Virgin Australia’s own employees and was filmed on the salt plains of Western Australia over a period of five days.
The commercial was shot by Daniel Askill.
VOTED ONE OF THE TOP 10 TV ADS OF 2012 BY ADNEWS
It's Wonderful, It's Marvellous [Virgin Australia Advert]